Speriamo che sia femmina...

This has to be one of the best commercials on Italian tv as far as class, elegance, and intrinsic meaning goes. It's also very touching. A bit of background first. A traditional (and very sexist) thing for people, usually men, to say during an Italian wedding is to shout out "Figli maschi!" (Male sons!) during the wedding speech (or just yell it out classlessly.) Basically that's the short form for "Speriamo che sia maschio," which means "Let's hope it'll be a boy" obviously regarding future children of the newlyweds.

(Oh and by the way, Mom, if anyone does that at my wedding-- if I have a proper one-- I will murder that person.)

Anyway, this company called Calzedonia, which makes hosiery for women, came out with this commercial recently:




Ahhh... :) Wasn't that fantastic? (And yes, it worked for me. I have 3 items from Calzedonia, nice heavy cotton winter stockings. And they're really cool, too.)


And while we're on the subject, here's another favorite of mine, not just for the cinematography effects but more so for the song in the background.



I can't stop saying "Hey, wot heppen to dee band?"




...boom pacha boom pacha boom!